Combining the power of play with the fundamentals of gamification, we unlock playable marketing; using interactivity to engage for extraordinary results.
Our flexible Saas platform allows marketers to create, tailor and deploy marketing gamification campaigns that deliver results at every touchpoint. Powering the playable marketing of 650+ brands globally, 15 games are played every second from our platform.
Founded in 2017 in Denmark, our expert teams in Aarhus, Copenhagen, Amsterdam, Helsinki and London inspire game-changing marketing every day.
How Does Playable Work:
Create
Tailor
Deploy
Klaviyo and Playable can create a powerful synergy in your marketing efforts:
By leveraging the strengths of Klaviyo's email marketing automation and Playable's gamification platform, brands can create more captivating, personalised, and effective marketing campaigns to drive customer engagement, increased data collection and conversion.
74 seconds on average is spent on a playable campaign. 56% people are more likely to click on gamified ad. Generate better engagement and quality traffic across the channels that matter. Improve ROI with a focus on conversions, while lowering ROAS.
Capture marketing permissions and grow your audience with valuable first and zero-party data. Focus on revenue growth from increased purchase intent, basket size and lower acquisition costs.
Build brand awareness with memorable campaigns that bring your products to the forefront. Stand out from your competitors with interactive campaigns and increase time spent with your brand. Educate your audiences more effectively.
Offer exclusive content and rewards to your VIP customers through gamified campaigns in your loyalty channels. Nurture increased usage, repeat traffic & sales. Drive community building and encourage long-term brand advocacy.
Foster repeat purchase and cross-selling opportunities to enhance customer lifetime value. Personalised engagement using data-driven insights gained from gamified campaigns. Prevent churn, ensuring lasting customer relationships.