Malomo

About Malomo

Malomo and Klaviyo

Use cases

• Design Custom Post-Purchase, Order-Tracking Emails – no code required

  Don't let your ecommerce platform send plain, spammy-looking emails to your customers and cross your fingers that they get there. With Malomo's Klaviyo integration, design your order-tracking emails such as "Your order has shipped" and "Your order is out for delivery" right in Klaviyo using the easy drag and drop editor and send them right from Klaviyo – no exporting, coding or copy/pasting required. Or, use Malomo's high-performing post-purchase Klaviyo templates to create custom-branded order-tracking emails quickly. Make and preview updates in a snap, any time.

• Make Post-Purchase Personal

  Don't send every customer the same, stale post-purchase, order-tracking email. With Malomo and Klaviyo, easily add any information in Klaviyo to each tracking email you send. For example, show customers how many Swell points they have left, or if they are a returning customer thank them for buying again. If a customer places an order and has never signed up for your marketing emails, put a reminder to do so in their order-tracking emails.

• Analyze Post-Purchase Performance

  Who is sending your post-purchase, order-tracking emails and how are they doing? With Malomo's Klaviyo integration, send these critical, transactional communications automatically and get reports on their performance. See Klaviyo-attributed revenue, delivery, open, click-through rates and more. Finally get visibility into whether your customers are even getting these important emails from your brand and if they are, what they're doing with them.

• A/B Test Your Post-Purchase Emails

  Ecommece customers open their shipping emails 3.4 times often more than typical marketing emails. Are your shipping and other post-purchase emails optimized for your unique customer base and brand? With Malomo and Klaviyo, easily A/B test the timing, content, subject lines and design of shipping emails to maximize their performance. One Malomo-enabled brand almost tripled the amount of Klaviyo-attributed revenue they garnered from shipping emails simply by A/B testing them.

• Use Shipping Information to Trigger Post-Purchase Emails

  With Malomo and Klaviyo, set up Flows that send shipment tracking emails to your customers only when you want your customers to get updates. Do your packages take too long to arrive? Set up a Flow that notifies your customer that their order has shipped, and if it's still on its way 5 days later have the Flow send another automated email letting your customer know everything's fine and it's still on its way.

• Proactively Notify Customers & Your Team When Things Go Wrong

  75% of shoppers say that proactive communication is important and 38% expect to be notified immediately in the event of an issue. With Malomo and Klaviyo, trigger automated Flows as soon as shipping problems arise. For example, set up a Flow that automatically lets a customer know their order couldn't be delivered and asks them to verify their address or other information. Since you control the timing and content, set the email up to look like it's from your Customer Support team ... and copy your Customer Support team on it so they know there's a problem. One Malomo-enabled reduced their shipping-related customer support inquiries by 76% by setting up just two proactive, shipment-problem-related Flows in Klaviyo.

• Send Customers to a Branded Tracking Page

  With Malomo and Klaviyo, every "Track your Package" button you include in a post-purchase, order-tracking email directs customers to a custom-branded order tracking page that you control. As customers check their tracking pages again and again, show them relevant content and tell them more about your brand. Include videos, support chats, ads, recommended products, and more. Malomo tracking pages integrate with your favorite ecommerce tools like Nosto, Justuno, Pixlee, Gorgias, and more.