Klar
Klar - the Single Source of Truth for eCommerce brands. All insights and reports you need to grow profitability, at the push of a button. Like your own BI team, at a fraction of the costs.
About Klar
Klar is built for a very specific type of business - eCommerce stores with 10 to 100 employees that sell multiple products and need to retain their customers in order to turn a profit. This focus, plus our own experience in growing multiple brands to 8 figures, gives Klar the flexibility to adjust to the unique challenges your business faces and ensure that every report is relevant and insightful for you.
We love Klar. It can help any eCommerce brand. With Klar we easily track the profitability of our business. Plus in times of iOS14 it gives our performance marketing clarity of what is working and how much money awe are earning.
Use cases
- Effectively allocate your marketing budget
With our first-party data-driven marketing attribution, you can track and analyse the value of each touchpoint in a purchase decision based on time lag and user intent. As this works cross-device and channel, you get insights into how much a channel, campaign, or even creative contributed to an order. This is fully integrated with your retention and profitability data (CLVs & margin structures) to get the full picture and allocate the budget where it's most effective.