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impact.com

Integration
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Leverage your partner marketing data inside of Klaviyo to power personalized omni-channel campaigns

Categories
Affiliate Marketing, Influencer Marketing
Resources
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Developed by: impact.com

Support Email: techpartners@impact.com

About impact.com

impact.com lets you discover affiliate and influencer partners, automate payments based on the terms you set, and track performance all in one place.

  • Discover and recruit influencers and affiliates in impact.com’s marketplace
  • Set your terms with flexible contracting and settle payments in 70+ currencies
  • Reward partners for driving sales and achieving goals that matter to you
  • Track all partner-driven activities across devices and channels
  • Keep partners informed, engaged, and productive with bulk messaging


impact.com and Klaviyo

The Klaviyo and impact.com integration allows businesses to track purchases driven by affiliate and influencer partners, providing valuable insights into customer behavior and partner performance. This integration enables precise segmentation of customers based on their interactions with specific brand partners, facilitating personalized marketing campaigns. Businesses can enhance engagement and conversions by tailoring content to match the branding of individual partners. Additionally, the integration helps optimize marketing spend by focusing on high-performing affiliates and measuring the ROI of affiliate-driven sales.

**Current version only available for Shopify users

Use cases

  • Segment Customers by Purchase's Drive Through Partners

    Impact passes 'Partner Purchase' event/metric to Klaviyo. This enable you to segment customers in Klaviyo based on their purchases made through specific Impact brand partners. Leverage this data to personalize messaging of campaigns and flows to these customers tailored with the specific partners content.