Back to Directory
logo

Firework

Integration
Visit website

Firework’s integration with Klaviyo brings video commerce directly into your email flows - empowering marketers to deliver immersive, shoppable video experiences.

Chat with Firework
Categories
Conversion Rate Optimization, Customer Journey Optimization, Email Capture, Live Commerce, Onsite Engagement, Quiz/Survey Tools, Social Media, User Generated Content (UGC)
Resources
Support

Developed by: Firework

Support Email: ruturaj@fireworkhq.com

About Firework

Firework is the world’s leading video commerce platform that empowers brands to integrate video content directly into their websites and mobile apps.

With a focus on interactive, shoppable videos, Firework transforms traditional e-commerce by offering Shoppable Video, Digital Showroom, Livestream, One-to-One Virtual Shopping, and AI Virtual Assistant (AVA) experiences that drive higher customer engagement and conversion rates. Its features include real-time analytics, audience interaction tools, seamless integration with existing e-commerce systems, and no impact on website speed. 

Firework enables businesses to create immersive shopping experiences that resonate with consumers, enhancing brand loyalty and boosting sales.

Firework and Klaviyo

Enhance omni-channel presence, engagement and conversion rates by incorporating Firework videos across Klaviyo-powered email campaigns and flows. 

This powerful integration allows brands to dynamically embed shoppable Firework video content, track customer interactions, and trigger personalized video-powered follow-ups based on engagement data.

With bi-directional data flow between Firework and Klaviyo, you can enrich customer profiles, create targeted segments, and deliver dynamic video content recommendations that drive higher conversions throughout the customer journey.

Media

Recover More Carts with Shoppable Video
All-In-One Video Commerce Platform
Bring the In-Store Experience Online with Livestreams
Upload Video Content Directly from Your Social Accounts
Boost Conversions with Interactive, Shoppable Videos
Interactive, Swipeable, and Shoppable Formats

Use cases

  • Embed video into Klaviyo emails

    Easily add dynamic Firework video previews (GIFs, thumbnails, or clickable blocks) into Klaviyo emails to boost engagement and drive higher click-through rates.

  • Trigger personalized email flows with video data

    Send custom events like “Video Viewed” or “Watched 50% but didn’t purchase” from Firework to Klaviyo to automate re-engagement campaigns and behavioral flows.

  • Deliver dynamic product videos in lifecycle flows

    Automatically showcase the most relevant Firework video based on the user’s shopping behavior, such as abandoned cart or product views, to increase conversions.

  • Use prebuilt templates for fast activation

    Launch video-powered email journeys instantly with plug-and-play Firework + Klaviyo flow templates like welcome series, post-purchase, and winback.