Elevar centralizes, manages, and scales digital conversion tracking to help ecommerce brands lower CAC, increase ROAS, and have confidence in their data for improved decision-making.
Elevar is a dynamic data and tracking solution that facilitates the growth of Shopify/Shopify Plus brands through comprehensive server-side tracking. By providing D2C brands with an optimal method to gather the maximum 1st party data and transmit this data back to marketing channels, Elevar enables marketing platforms to operate more effectively, resulting in reduced customer acquisition costs and increased return on ad spend.
“We’ve tripled in size which is quite a milestone. And our conversion rate has gone up significantly even with high volume of paid social traffic.”
Ogee chose Elevar to tackle their conversion tracking challenges. After implementing Elevar’s server-side conversion tracking solution, the Ogee team bypassed limitations from iOS and other browser tracking preventions, thereby improving tracking accuracy for Meta, Google, and additional channels as they expanded. After launching with Elevar’s Session Enrichment, Ogee observed an immediate improvement in their ability to scale up to target spend amounts.
Elevar worked with the Brevite team to implement the sitewide datalayer, proper marketing tags for key marketing channels like AdRoll, Google Ads, Facebook, and TikTok. Plus their Google Analytics tracking was enhanced with sitewide event tracking, custom goals, and a user journey tracking report. The result: 99% of transactions tracked for Google Analytics, TikTok, & Facebook Conversion API.